centro.
Find Your Centro.
Branding
Design
Strategy

Centro is a visual design college in the heart of Mexico City.

Despite an accomplished staff and rigorous curriculum, the university is battling misperceptions at home and a lack of recognition abroad.


At 160over90, we saw Centro as a place where students got the knowledge and experience to become serious creative professionals.


Pairing a palette inspired by the vibrancy of the city and monochrome imagery, we positioned Centro as a place where creatives get serious.




Credits

Agency: 160over90
Creative Director: Kyle Arango
Copywriter: Nick Micale
Designer: Bryan Hill