Travis Martin is a Detroit-based designer, art director, and human who has spent his career helping brands better communicate through strategic art direction and design.
        He is the Art Director of Floyd, and has worked with a wide array of clients and industries over the past decade on everything from environmental design and retail expressions to high level storytelling and complete brand overhauls. He’s helped brands find their visual identity and professional sports teams change their image, developed merch capsules for artists and musicians, and launched products for sportswear giants.
         He strives for immediacy in his work with an aesthetic that draws inspiration from brutalism, fashion, popular culture, and the ephemera of early aughts punk and hardcore music. His work has been recognized by literally dozens of people across the internet.

Past clients and collaborators include:

Nike, Jordan Brand, UCLA, Columbia Sportswear, NBA, NFL, MLB, Steelcase, Miami University (OH), BMW, Arizona Coyotes (NHL), Lyft, Merrell, New Holland, Chaco, KIA, Religion Studio, Public School, and Architects (UK).

Past Experience:

Floyd, Sr. Brand Designer (’21–’23)

Freelance Art Director (’20–’21)

AUX, Sr. Art Director (’18–’20)

HERENOW, Lead Designer (’16–’18)

160over90, Designer (’14–’15)

Hanon McKendry, Art Director (’12–’14)